NARS Fêtes 20 Years of Beauty with the Audacious Lipstick Collection

NARS Audacious Lipstick collection

NARS Audacious Lipstick Collection

Twenty years ago, François Nars entered the world of beauty with a collection of 12 lipsticks. The now-iconic shades were revolutionary at the time, blending creamy textures and bold colors that Nars developed because he wasn’t finding exactly what he needed on photo shoots. Fast forward two decades and the namesake line that he launched is now a worldwide brand with a bevy of cult favorites that beauty obsessives and professional makeup artists alike covet. To celebrate the brand’s 20 year anniversary, Nars is releasing the Audacious Lipstick collection, a brand new line of lipsticks that brings the line right back to where it started.

The new line, which spans an amazing 40 shades, features an all-new formula Nars himself describes as seductive and yes, audacious thanks to a satin finish and one-swipe coverage.

Charlotte Rampling for NARS

Charlotte Rampling for NARS

The collection spans the beauty gamut, ranging from sexy nudes to iconic reds and this fall’s beauty heavy hitter, deep plums and purples. The packaging is all new for the line, featuring a squared off case that closes with a satisfying magnetic click. Each shade is named for an iconic woman in song, film or fashion, but Nars chose British actress Charlotte Rampling to front the campaign. Her shade is a deep burgundy, but with so many colors to choose from, you’re sure to find a color for any beauty occasion. A selection of 10 shades will be available exclusively at Barneys New York, the first retailer to carry Nars’ initial lineup of 12 lipsticks. And while the bullets, etched with NARS’ signature slim logo might look too pretty to use, one swipe is all it takes to have you converted.

The NARS Audacious lipstick collection is available now at NARScosmetics.com and Barneys New York. The collection will be available at Sephora and department stores September 1.

Images courtesy NARS

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Author:Christopher Luu for Fashion Trends Daily

Christopher Luu is a Fashion Trends Daily Senior Writer and Menswear Editor.