Kate Spade Expands Into Activewear With L.A.’s Beyond Yoga

Kate Spade x Beyond Yoga

Kate Spade x Beyond Yoga

Kate Spade pretty much has a monopoly on all things cute. Where else can you find a novelty bag every season? If you need a bow on something, there’s no better label. And if you’re the kind of girl who channels Zooey Deschanel Anna Kendrick every morning, the brand is like a soul sister. Well, Kate Spade is coming for more than just your office-to-partywear, because earlier this year, it announced that more offerings would be on order: homegoods, even more accessories, fragrances and athletic wear. Today, Kate Spade announced that it’s found a partner for its athleisure collection, and it’s L.A.’s own Beyond Yoga.

Mary Beech, executive vice president and chief marketing officer of Kate Spade & Co., said, “This new ath-leisure collection is a thoughtful expansion of our lifestyle offerings, done in a way that is uniquely Kate Spade New York and true to our customer-centric brand promise.”

The collection, which includes 21 pieces and a. lot. of. bows, will be available at Kate Spade’s website as well as Beyond Yoga’s as well as select specialty stores and boutique studios from coast to coast.

Kate Spade x Beyond Yoga

Kate Spade x Beyond Yoga

The collection includes everything from everyday essentials like sports bras and leggings (or, if you’re a real L.A. girl, crop tops and pants) as well as zip up outerwear and more, all embellished with signature Kate Spade patterns and colors. It all hits stores in January. And since it’s limited edition, we suggest you mark your calendars — and schedule that yoga class — ASAP. As for your other activewear? Well, let’s just say Lulu has some stiff competition.

For more information, visit www.katespade.com.

Images courtesy Kate Spade and Beyond Yoga

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Author:Christopher Luu for Fashion Trends Daily

Christopher Luu is a Fashion Trends Daily Senior Writer and Menswear Editor.