Monday Muse: L.A.’s Billboards and Graffiti Inspire Ruffian Spring 2015

RUFFIAN Brian Wolk and Claude Morais Spring 2015 Collection RUNWAY

Ruffian Spring 2015 Collection

Ruffian Spring 2015

Ruffian Spring 2015

After last season’s presentation in New York, the boys of Ruffian — Brian Wolk and Claude Morais — took a cross-country road trip and ended up on our sunny shores. The duo decided to break from the fashion calendar for Spring 2015, choosing instead to show their collection in Los Angeles instead of during the frenzy and fervor of New York Fashion Week. The result? An homage to the old school signage, marquees and billboards that fill Los Angeles. But Ruffian’s not a throwback brand, so the designers also took inspiration in the street art and new energy that undercuts the City of Angels.

Ruffian has established an L.A. studio now that the designers have truly fallen for the city, but the show took place at Hollywood’s Gavlak Gallery. And in true L.A. style the guys of Ruffian kept this collection close to home — the collection was sourced and crafted right here in the city. And another Hollywood moment? The show was styled by Elizabeth Stewart (the go-to girl for Julia Roberts, Cate Blanchett, and Jessica Chastain) and was filled with models that weren’t actually models. Instead, they were real-life Angelinas, including Teri Hatcher and Stewart’s own daughters. 

Ruffian Spring 2015

Ruffian Spring 2015

The collection was completely black and white, paying homage to the early days of L.A.’s Hollywood era (the designers joked backstage that perhaps, next season would be bursting in true life technicolor) and featured digital prints courtesy artist Maynard Monrow. The show opened with schoolgirl frocks and included separates and cocktail that moved the Ruffian girl from daytime stroll to red carpet diva — a fitting day in the life for a true California girl.

L.A.’s marquees and signs were distilled into chic black-and-white prints that featured on blouses and more, giving graphic pops against black pleated dresses and ’90s-inspired creepers. Ruffian has developed into a brand known for prints, patterns and clashing colors, so this collection was both refined and restrained for the pair, who might just be growing up their grunge goddesses. The clothes were part retro, all new and completely covetable, which might be why ingenues such as Jaime King were sitting front row. With a debut like this, welcoming Ruffian into the L.A. fashion fold is something that we’ll welcome every season.

Images courtesy Style

Tags: , , , , ,

Author:Christopher Luu for Fashion Trends Daily

Christopher Luu is a Fashion Trends Daily Senior Writer and Menswear Editor.