Everything But Water’s New Concept Shop is White Hot

Everything But Water Beverly Hills

Everything But Water Beverly Hills

If there’s an official L.A. uniform, it’s the Juicy Couture tracksuit bikini. No matter what the time of year, you can bet that Angelenos have a bathing suit at the ready. Who know when you’ll want to hit the sand or take a few laps between green juice runs and Pilates class. No, stereotypes aside, the year-round sun does lend itself to an afternoon at the beach or a weekend trip to Palm Springs. That’s why Everything But Water is giving us a new way to shop with its brand-new concept shop, White: The Capsule Collection, where everything on the racks is one color: white.

By now, we know that the old “no white after Labor Day” rule need not apply, so it makes perfect sense that Everything But Water is giving gals a chance to stock up before summer vacays and those last-minute jaunts to the Riviera (a girl can dream, right?). Set to open in April, the store will be the place to be to pick up luxe white suits from brands such as high-fashion fave Mara Hoffman and street style superstar Solid & Striped — though the all-white rule may limit those striped options. Along with the teeny bikinis, there’ll be plenty of one-pieces, monokinis and lifestyle picks, like caftans, cover-ups and candles. What goes better with a tan, the azure waters of Capri and the mid-century architecture of the desert? A white suit, though if you ask us, we’ll take ours just about everywhere.

The Everything But Water Concept Pop-up Shop is located at 238 South Beverly Drive, in Beverly Hills. For more information, visit www.everythingbutwater.com.

Images courtesy Everything But Water

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Author:Fashion Trends Daily Staff

Fashion Trends Daily Editors deliver the scoop on fashion, beauty, celebrity and runway trends.